Vogue magazine has issued an apology for its flippant use and misappropriation of the term “gender fluidity” on its latest cover starring model Gigi Hadid and pop artist Zayn Malik. It marked Malik’s first cover for the magazine and Hadid’s second.
For the photoshoot, shot by fashion photog duo Inez van Lamsweerde and Vinoodh Matadin, the pair swapped everything from pants to jackets, with both stars wearing colorful Gucci suits.
Vogue Magazine has been blasted online for suggesting Gigi Hadid and Zayn Malik are gender fluid because they wear each other’s clothes. In an interview with the publication, Hadid and Malik playfully talk about borrowing each other’s clothes, which led to the magazine titling their piece, “Gigi Hadid and Zayn Malik are part of a new generation embracing gender fluidity.”
Vogue readers quickly took to social to voice their concerns over the piece, calling the magazine out for not featuring real people who identify as non-binary or gender-fluid. “Think Vogue is a bit confused on what gender fluidity is! Wearing your gf’s T-shirt does not make you gender fluid,” wrote one Twitter user.
A spokesperson for Vogue said: ‘The story was intended to highlight the impact the gender-fluid, non-binary communities have had on fashion and culture. We are very sorry the story did not correctly reflect that spirit – we missed the mark. ‘We do look forward to continuing the conversation with greater sensitivity.’